Checksteps, a London-based startup company recently received funding of £1.3 million to expand their product development to advance its scale-to-market plans and hire more people, according to media reports. The funding round was led by Shutterstock’s Founder Jon Oringer, the former Chief Business Officer CBO of Uber, Emil Michael, and Microsoft’s former head of Corporate Strategy Charles Songhurst.
Within the rising number of internet users in the world, it comes as no surprise that the task of keeping the data posted to be non-toxic and safe is becoming increasingly difficult. In order to make it easier, many companies, including Facebook, YouTube, and others have set an example by hiring teams of moderators who only focus on going through and vet comments and posted data. Artificial intelligence (AI) has been a huge help in this process and this is exactly what Checksteps offer too.
The company uses AI-based solutions that will help deliver contextual moderation. Additionally, the London-based startup has also hired Kyle Dent as their Head of AI and Ethics. Apart from having the above-mentioned names in the funding round, it was also attended by VCs, Angel, and private investors.
The company’s CEO and founder Guillaume Bouchard told the media, “Most of the funding will go into R&D to scale the software and policy coverage to deliver more functionality required to build a full ‘end-to-end’ content moderation process from multi-policy definition to management of the appeal process. With Kyle’s focus on the intersection of people and technology, we aim to humanise our content moderation process and AI tools. His expertise will definitely help us ask the right questions during product development to mitigate the potentially adverse effects of AI deployments through serious consideration of ethical concerns.”