Avelacom, the high-performance global connectivity and IT solutions provider for the financial services industry, today announced the launch of a new point of presence (PoP) in Equinix’s Tokyo (TY3) International Business Exchange™ (IBX®) data center. This provides trading firms with faster and more reliable connectivity between TY3 and Equinix’s London (LD4/5) data center facilities. The new London – Tokyo route delivers the lowest latency in the market–145.3 milliseconds (round-trip).

The London–Tokyo connectivity is designed to serve the needs of financial services firms, enabling them to access market data and send orders at the highest possible speed and improve overall trading performance.

Avelacom’s ready-to-go solutions provide best-in-class ultra-low latency connectivity between both cities, and superior collocation facilities close to the industry’s largest financial exchanges and ECNs, accessed via a cross connect inside the Equinix data centers.

“Platform Equinix is home to the world’s largest multi-asset trading venues and provides interconnection between ecosystem participants to accelerate business performance,” said Russell Poole, Managing Director, Equinix UK. “Avelacom’s new PoP offers increased opportunities for FX market players, as latency sensitive traders access the London-Tokyo route.”

“The London – Tokyo route has always been associated with latency and redundancy issues because of its great distance and the multiple territories through which the data has to travel,” commented Aleksey Larichev, Avelacom’s Managing Director. “Most market participants experience round-tip latency of around 156 milliseconds, but by switching to Avelacom’s network they can shave off more than 10 milliseconds, significantly improving data speed and overall performance.”

“Connectivity is one of the key drivers for success in the electronic trading environment, and our London–Tokyo ultra-low latency offerings give companies a true competitive edge,” he added.

Equinix has a global footprint of 200+ data centers which host 1,800+ network providers, including the industry’s densest backbone of carriers for long-haul network traffic. This gives customers superior access to every major global market. With Equinix, capital markets participants can access 90% of Europe, North America, Brazil, Western Europe and the top markets in Asia with less than 10 milliseconds of latency.