Apple adds Earth Day donations to trade-in and recycling program

International Finance Desk — Mon, 23 Apr 2018 08:42:43 +0000

Ahead of Earth Day, Apple announced that for every device received at Apple stores and apple.com through the Apple GiveBack program from now through April 30, the company will make a donation to the non-profit Conservation International. As part of its ongoing recycling effort, the company also debuted Daisy, a robot that can more efficiently disassemble iPhone to recover valuable materials. Both Apple GiveBack and Daisy support Apple’s commitment to create a healthier planet through innovation — and help the company move a step closer to its goal of making its products using only recycled or renewable materials.

“At Apple, we’re constantly working toward smart solutions to address climate change and conserve our planet’s precious resources,” said Lisa Jackson, Apple’s vice president of Environment, Policy and Social Initiatives. “In recognition of Earth Day, we are making it as simple as possible for our customers to recycle devices and do something good for the planet through Apple GiveBack. We’re also thrilled to introduce Daisy to the world, as she represents what’s possible when innovation and conservation meet.”

Apple GiveBack

Through Apple GiveBack, customers will be able to turn in their devices at any Apple Store or through apple.com to be recycled or traded in. For each Apple device received through April 30, Apple will make a donation to Conservation International to support its efforts to preserve and protect the environment. Eligible devices will receive credit that customers can use toward an in-store purchase or put on an Apple Store Gift Card for future use.

Conservation International uses science, policy and partnerships to protect the natural world people rely on for food, fresh water and livelihood. Founded in 1987, the organization works in more than 30 countries on six continents to ensure a healthy, prosperous planet.

Daisy, Apple’s New Recycling Robot

Apple’s newest disassembly robot, Daisy, is the most efficient way to reclaim more of the valuable materials stored in iPhone. Created through years of R&D, Daisy incorporates revolutionary technology based on Apple’s learnings from Liam, its first disassembly robot launched in 2016. Daisy is made from some of Liam’s parts and is capable of disassembling nine versions of iPhone and sorting their high-quality components for recycling. Daisy can take apart up to 200 iPhone devices per hour, removing and sorting components, so that Apple can recover materials that traditional recyclers can’t — and at a higher quality.

Apple’s Commitment to the Environment

As part of its continued commitment to supporting a healthy planet through innovation, Apple will today also release its annual Environment Report, detailing the company’s environmental progress in three priority areas:

Reducing Apple’s carbon footprint by using renewable energy sources and driving energy efficiency in its products and facilities.
Conserving precious resources.
Pioneering the use of safer materials in its products and processes.

Apple announced its global facilities are now powered with 100% clean energy. This achievement includes retail stores, offices, data centers and co-located facilities in 43 countries — including China, India, the United Kingdom and the United States. The company also announced nine additional manufacturing partners committed to powering all of their Apple production with 100% clean energy, bringing the total number of supplier commitments to 23.

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Earth Day calls human-induced disasters irreversible

International Finance Desk — Mon, 23 Apr 2018 07:11:45 +0000

On Earth Day, tech giant Google made it special with Dr Jane Goodall’s Google Doodle in a video: “Do our part for this beautiful planet.”

Environmental activists have been trying to prevent activities that will mutate the planet in more ways than one. Some of the jarring examples include regular plastic use, global warming, climate change and release of waste from farm and poultry operations, which have led to species extinction, estuary pollution and quick melting of Greenland’s ice.

The last few years have witnessed disasters that remind us it’s time to stop going back to our old habits.

Here are a few tips you can follow for a better environment:

Organise a carpool with co-workers or use a rideshare app (Even the most health-conscious decision to ride a bike can make a difference.)
Switch to energy-efficient light bulbs that will not consume excess electricity
Focus on digital facilities to run payments, read e-Books, extract bank statements and receive travel tickets
Unplug devices at night to maximise energy efficiency and lower output
Ensure to have plants at home in order to regulate temperature and keep the air clean

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Apple adds Earth Day donations to trade-in and recycling program

Earth Day calls human-induced disasters irreversible