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		<title>Tourism booms in Sri Lanka, but who benefits?</title>
		<link>https://internationalfinance.com/magazine/economy-magazine/tourism-booms-in-sri-lanka-but-who-benefits/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=tourism-booms-in-sri-lanka-but-who-benefits</link>
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		<dc:creator><![CDATA[IFM Correspondent]]></dc:creator>
		<pubDate>Mon, 15 Sep 2025 11:59:12 +0000</pubDate>
				<category><![CDATA[Economy]]></category>
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		<category><![CDATA[Sri Lanka]]></category>
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					<description><![CDATA[<p>The Sri Lankan government hopes to see three million visitors this year, and by 2028, it hopes to have 5 million</p>
<p>The post <a href="https://internationalfinance.com/magazine/economy-magazine/tourism-booms-in-sri-lanka-but-who-benefits/">Tourism booms in Sri Lanka, but who benefits?</a> appeared first on <a href="https://internationalfinance.com">International Finance</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><span data-preserver-spaces="true">Dutch tourist Tom Grond uploaded a brief video to his Instagram account in December. He wrote, &#8220;In Sri Lanka, I discovered Bali 2.0.&#8221; The </span><span data-preserver-spaces="true">video</span><span data-preserver-spaces="true"> showed a thatched-roofed beachside eatery with tables on the sand, happy locals, a resident puppy, coconuts on the counters, and white visitors sitting on beanbags.</span></p>
<p><span data-preserver-spaces="true">The $2 coconuts and $3 kombucha on the menu represented more than half the daily salary of a worker who handpicks the tea leaves used to make this fermented beverage. Two fishermen were sitting on stilts in the sea, their fishing rods in hand. Waves ebbed. The sun became redder.</span></p>
<p><span data-preserver-spaces="true">Grond&#8217;s video featured a cafe in Ahangama, a small town located 88 miles south of Colombo, the capital of Sri Lanka. Once a fishing town, it is now one of Sri Lanka&#8217;s most popular tourist destinations.</span></p>
<p><span data-preserver-spaces="true">It is well-known for its shoreline lined with coconut palms and is marketed as a surf destination and a hotspot for digital nomads during the busiest months of December through April.</span></p>
<p><strong><span data-preserver-spaces="true">Restaurants, hotels, and cafes</span></strong></p>
<p><span data-preserver-spaces="true">Many of Sri Lanka&#8217;s cities and towns are changing as the island nation strives for a robust tourism sector after its worst economic crisis in 2022. The trendy cafes, restaurants, and yoga studios that most residents cannot afford are </span><span data-preserver-spaces="true">taking the place of</span><span data-preserver-spaces="true"> small grocers and neighbourhood food stands. Instead, these establishments primarily serve foreign tourists who have more money. Additionally, foreigners are increasingly occupying local spaces, sometimes illegally, operating businesses and providing services that are nearly exclusively targeted at Western tourists. Finding local cuisine in these gentrified areas is difficult.</span></p>
<p><span data-preserver-spaces="true">Foreigners and Sri Lankans working in the industry are increasingly hostile toward locals, who feel marginalised and alienated in their own country.</span></p>
<p><span data-preserver-spaces="true">A local owner was seen in a recent viral video on X denying entry to a group of local tourists at a souvenir shop in Galle Fort, a popular tourist destination in southern Sri Lanka. This action is illegal, as businesses, restaurants, hotels, and public entertainment venues in Sri Lanka cannot deny entry based on race, religion, caste, or sex.</span></p>
<p><span data-preserver-spaces="true">To prevent foreign visitors from noticing the discrimination locals endure, social researcher Amalini De Sayrah reported seeing &#8220;foreigners only&#8221; signs at lodging facilities, spas, and party flyers. Such signs are sometimes written exclusively in Sinhala. According to De Sayrah, when she and her friends spoke in Sinhala, the small-to-mid-budget eateries and bars turned them away.</span></p>
<p><span data-preserver-spaces="true">“It forces locals to either restrict their travels or to go to fancy, expensive places that don’t explicitly say locals aren’t allowed, though from their design and price point, you can say they were not designed for locals. Although a fraction of locals may afford these places, for those on a tighter budget, it often means paying more to be in spaces where they don’t feel welcome,” De Sayrah added.</span></p>
<p><span data-preserver-spaces="true">In January, photographer Tashiya de Mel observed that foreign visitors had their own parking lots, entrances, ticket booths, and restrooms when she and her parents visited the Lion&#8217;s Rock, an old rock fortress in Sigiriya </span><span data-preserver-spaces="true">that was</span><span data-preserver-spaces="true"> named a UNESCO World Heritage Site. Local visitors had their own facilities, but the elderly and disabled found it challenging to reach the well-known site due to the distance between the parking lot and the entrance.</span></p>
<p><span data-preserver-spaces="true">Later, on a busy public holiday, local tour guides told foreigners to skip the line while elderly Sri Lankans had to wait in the sun to climb the Lion&#8217;s Rock. One of her followers shared this experience when de Mel posted it on Instagram and asked if they had had a similar experience. Some responded with stories of paying for beach parties when foreign guests weren&#8217;t required to or </span><span data-preserver-spaces="true">of</span><span data-preserver-spaces="true"> being turned away from restaurants.</span></p>
<p><span data-preserver-spaces="true">Tourism in Sri Lanka only started to increase in 2009, following the end of the nearly 30-year-long civil war, despite the establishment of the Ceylon Tourism Board in 1966. Sri Lanka was marketed as a &#8216;paradise island&#8217; despite allegations of war crimes by the state, drawing hundreds of thousands of tourists seeking beautiful tropical beaches, train trips to tea country, and historical sites. These attractions were affordably priced compared to many other travel destinations worldwide.</span></p>
<p><span data-preserver-spaces="true">Nonetheless, separate restrooms for domestic and international passengers were maintained at train stations even back then. While the &#8220;foreigners only&#8221; restrooms were much cleaner, the locals&#8217; restrooms were musty, with stained walls, cracked doors, wet floors, and overflowing bins.</span></p>
<p><span data-preserver-spaces="true">The distinction between domestic and foreign visitors is now much more obvious as </span><span data-preserver-spaces="true">more and</span><span data-preserver-spaces="true"> more visitors enter the nation. De Sayrah claimed that while young white backpackers, who typically spend less than locals, are more &#8220;welcome,&#8221; travellers of colour—even those who spend a lot of money—face prejudice and scrutiny.</span><span data-preserver-spaces="true"> She said that if this keeps up, it might deter people of colour from visiting Sri Lanka.</span></p>
<p><span data-preserver-spaces="true">Nabila Ismail, a Pakistani-American content creator, shared a video on Instagram earlier in January that showed how Sri Lanka&#8217;s tourism sector catered to white tourists.</span></p>
<p><span data-preserver-spaces="true">According to the video, she was frequently the only person of colour in outdoor areas or wellness centres where white tourists were &#8220;surprised&#8221; to see someone of colour.</span></p>
<p><span data-preserver-spaces="true">“I did not receive the same treatment as other travellers, especially in southern Sri Lanka. Apart from Ahangama, backpacker-friendly Unawatuna and surf hotspot Weligama in Sri Lanka’s south follow the same trends. Sometimes, people thought I was Sri Lankan. White tourists were greeted with smiles, while I had to flag down the staff several times for them to take my order. They did not greet me the same and never came to check on me like they did with other tables,&#8221; she said.</span></p>
<p><span data-preserver-spaces="true">This belief that white foreign visitors should be treated better than residents and visitors of colour is the result of internalised racism and lingering colonial-era norms. White foreign visitors who can afford such wellness retreats are perceived as wealthier than the typical Sri Lankan, who earns in local currency.</span></p>
<p><span data-preserver-spaces="true">“When I’m the only person of colour in a luxury hotel or a wellness space, it feels like I need to justify it or provide an explanation&#8230; about what I do for work, I must live abroad, I must not be Sri Lankan, but white tourists don’t have to explain themselves,” Ismail said.</span></p>
<p><span data-preserver-spaces="true">“Our generosity is truly heartwarming, but the perception that locals are not deserving of that hospitality or that foreigners are more deserving of it is informed by things like the gamble that is the tourism economy. Foreign revenue is seen as essential to Sri Lanka’s economy, and when it comes to attracting it, anything goes,&#8221; De Sayrah said.</span></p>
<p><span data-preserver-spaces="true">A significant contributor to Sri Lanka&#8217;s $84 billion economy is tourism. </span><span data-preserver-spaces="true">According to the Sri Lanka Tourism Development Authority, in 2018, tourism was the </span><span data-preserver-spaces="true">third-largest source of foreign exchange </span><span data-preserver-spaces="true">for the country</span><span data-preserver-spaces="true">, following remittances and the export of clothing.</span></p>
<p><span data-preserver-spaces="true">Tourist arrivals hit a record high of over 2.33 million visitors. However, the industry </span><span data-preserver-spaces="true">did directly contribute</span><span data-preserver-spaces="true"> just $4.3 billion, or 4.9% of the $88 billion national GDP that year. Just over two million tourists visited the nation in 2024.</span></p>
<p><span data-preserver-spaces="true">However, successive administrations and industry leaders frequently promote Sri Lanka to the world and emphasise the number of visitors, portraying tourism as the island&#8217;s only hope.</span></p>
<p><span data-preserver-spaces="true">The government started a global tourism marketing campaign in 2023 with the tagline &#8220;You&#8217;ll come back for more</span><span data-preserver-spaces="true">,&#8221; providing</span><span data-preserver-spaces="true"> free visas to tourists from several nations, including China, India, and Russia.</span><span data-preserver-spaces="true"> The tourism promotion bureau in Sri Lanka organised a $5 million campaign.</span></p>
<p><span data-preserver-spaces="true">Athula Gnanapala, a professor of tourism management at Sabaragamuwa University of Sri Lanka&#8217;s Faculty of Management Studies, stated that although tourism generates revenue for the nation, local communities currently receive </span><span data-preserver-spaces="true">very little</span><span data-preserver-spaces="true"> benefit from it.</span></p>
<p><span data-preserver-spaces="true">According to Gnanapala, the most successful companies in the island nation are run by Colombo businesspeople, who typically employ locals. It doesn&#8217;t benefit the local community outside the capital if the hotel is owned by someone from Colombo and the employees are also from Colombo.</span></p>
<p><span data-preserver-spaces="true">Menial, low-paying jobs are frequently held by locals who have little to no access to formal education and training in the hospitality industry.</span></p>
<p><span data-preserver-spaces="true">&#8220;But if there is a proper mechanism to encourage, empower, and broaden their capacities, anyone—rich or poor—can be involved in tourism and benefit from it,&#8221; Gnanapala added.</span></p>
<p><span data-preserver-spaces="true">Concerns have also been raised about the drive to draw in more tourists. The Sri Lankan government hopes to see three million visitors this year, and by 2028, it hopes to have five million.</span></p>
<p><span data-preserver-spaces="true">According to Gnanapala</span><span data-preserver-spaces="true">, &#8220;I&#8217;m not sure if we really need to aim for that number.&#8221;</span></p>
<p><span data-preserver-spaces="true">He believes that the strategy should concentrate on </span><span data-preserver-spaces="true">how many</span><span data-preserver-spaces="true"> visitors the nation can handle annually, given the supply of hotels, services, and personnel, </span><span data-preserver-spaces="true">all without packing the attractions to capacity</span><span data-preserver-spaces="true">.</span></p>
<p><span data-preserver-spaces="true">Sri Lanka&#8217;s limited resources </span><span data-preserver-spaces="true">make</span><span data-preserver-spaces="true"> an unplanned and sudden increase in tourism potentially harmful.</span><span data-preserver-spaces="true"> For example, the government&#8217;s ambitious plans do not include waste management and crowd control.</span></p>
<p><span data-preserver-spaces="true">According to a University of Kelaniya study, hotels, guest houses, and restaurants in Unawatuna, a well-known southern tourist destination, discharge their waste into bodies of water without adequate drainage systems, contaminating both surface and groundwater.</span></p>
<p><span data-preserver-spaces="true">Scholars have frequently mentioned the detrimental impacts of tourism, such as foreign visitors stealing jobs from locals and working illegally. With varying degrees of success, governments worldwide are enacting laws and policies to combat illegal employment.</span></p>
<p><span data-preserver-spaces="true">For example, when Sri Lanka saw a spike in Russian and Ukrainian tourists following the 2022 conflict, there were rumours that individuals from both nations were allegedly bribing immigration officials to get resident visas and operating unlicensed, unregistered hotels and restaurants that avoided paying taxes. If not, a long-term tourist visa is only good for six months.</span></p>
<p><span data-preserver-spaces="true">Working as</span><span data-preserver-spaces="true"> a tourist is prohibited in Sri Lanka, although many foreign visitors work as therapists, DJs, bartenders, surfers, and photographers. Many Russian visitors frequently spend their money in Russian-owned establishments, which then send the money home.</span></p>
<p><span data-preserver-spaces="true">The public was outraged by a Russian-run cafe&#8217;s &#8220;whites-only&#8221; party in 2024. Russians and Ukrainians were ordered to leave the country or apply for new visas by the Department of Immigration and Emigration, but then-President Ranil Wickremesinghe resisted the order.</span></p>
<p><span data-preserver-spaces="true">In 2024, the number of Israeli tourists visiting Sri Lanka doubled to 20,000, with many of them being off-duty soldiers seeking refuge from the ongoing conflict in Gaza.</span></p>
<p><span data-preserver-spaces="true">Arugam Bay</span><span data-preserver-spaces="true">, </span><span data-preserver-spaces="true">a small surf town in eastern Sri Lanka with 4,000 residents, mostly Muslims</span><span data-preserver-spaces="true">, </span><span data-preserver-spaces="true">is now home to about 1,000 Israelis.</span><span data-preserver-spaces="true"> Surfing etiquette disputes between local surfers and visitors have been reported.</span></p>
<p><span data-preserver-spaces="true">According to Gnanapala, while foreign visitors </span><span data-preserver-spaces="true">are establishing</span><span data-preserver-spaces="true"> businesses in the country, locals </span><span data-preserver-spaces="true">are searching</span><span data-preserver-spaces="true"> for employment overseas.</span><span data-preserver-spaces="true"> Brain drain is still a major problem in the travel and tourism sector.</span></p>
<p><span data-preserver-spaces="true">Every year, thousands of locals, including highly qualified professionals with industry training, depart Sri Lanka because living in these tourist-heavy areas is difficult for them due to the low pay and unfavourable working conditions.</span></p>
<p><span data-preserver-spaces="true">According to the Sri Lanka Bureau of Foreign Employment, over 311,000 Sri Lankans looked for work overseas in 2024.</span></p>
<p><span data-preserver-spaces="true">Additionally, local tourists are being priced out more and more. Locals can no longer afford the limited hotel rooms </span><span data-preserver-spaces="true">available</span><span data-preserver-spaces="true"> because high tourist demand drives up prices, Gnanapala noted.</span></p>
<p><span data-preserver-spaces="true">Real estate costs gradually rise in tandem with </span><span data-preserver-spaces="true">the cost of</span><span data-preserver-spaces="true"> goods and services, pushing residents from their homes. This has also discouraged local tourists from visiting the southern part of the country.</span></p>
<p><span data-preserver-spaces="true">In his explanation of the future, Gnanapala stressed the value of integrating locals in </span><span data-preserver-spaces="true">the growth of tourism</span><span data-preserver-spaces="true"> and offering strategies that would directly benefit them while lessening the negative effects on the environment, culture, and natural resources.</span></p>
<p><span data-preserver-spaces="true">&#8220;Their primary concern is to make profits,” he said, referring to outsiders, including foreigners and Sri Lankans from other regions, who open hotels. However, for the locals, it is their birthplace, </span><span data-preserver-spaces="true">their home, and their</span><span data-preserver-spaces="true"> land.</span></p>
<p><span data-preserver-spaces="true">&#8220;The local economy can benefit greatly from tourism, but it can also suffer negative effects,&#8221; Ismail stated.</span></p>
<p><span data-preserver-spaces="true">The island&#8217;s identity is being eroded</span><span data-preserver-spaces="true">, in her opinion,</span><span data-preserver-spaces="true"> by the growing number of foreign visitors.</span></p>
<p><span data-preserver-spaces="true">She claimed that qualities like health, Ayurveda, and a relationship with nature are &#8220;marketed as foreign concepts&#8230;making Sri Lankans feel like outsiders in their own country.&#8221;</span></p>
<p><span data-preserver-spaces="true">Instead of displacing local culture, tourism should enhance it.</span></p>
<p><span data-preserver-spaces="true">&#8220;At the moment, I think [tourism] is taking away a lot more than it&#8217;s giving,&#8221; photographer de Mel continued.</span></p>
<p><span data-preserver-spaces="true">She stated that Sri Lanka must &#8220;think about the type of tourists we attract, the type of tourism we want,&#8221; and strategically position itself.</span></p>
<p><span data-preserver-spaces="true">Activist Riz Razak recently expressed similar worries on Instagram, highlighting the necessity of improved planning, infrastructure, and regulations to stop the increase in undocumented foreign labour.</span></p>
<p><span data-preserver-spaces="true">&#8220;What do we gain by letting outsiders in and losing everything natural, historical, and cultural?” he asked.</span></p>
<p><span data-preserver-spaces="true">In a critical move towards securing the next payout of a $2.09 billion programme with the International Monetary Fund (IMF), Sri Lanka&#8217;s power regulator has announced a 15% increase in household power tariffs.</span></p>
<p><span data-preserver-spaces="true">According to KPL Chandralal, the chairman of the Public Utilities Commission of Sri Lanka, businesses in the tourism sector, </span><span data-preserver-spaces="true">which is</span><span data-preserver-spaces="true"> a major source of foreign exchange earnings for the island nation, will see a 202% increase in power prices</span><span data-preserver-spaces="true">, while</span><span data-preserver-spaces="true"> industries will see a 205% hike. The new tariffs will take effect at midnight.</span></p>
<p><span data-preserver-spaces="true">In January, President Anura Kumara Dissanayake&#8217;s new government in Sri Lanka slashed power prices by 20%, which caused the state-run Ceylon Electricity Board, which controls the nation&#8217;s power monopoly, to face cost recovery issues.</span></p>
<p><span data-preserver-spaces="true">A crucial first step Sri Lanka took to gain board-level approval for a fifth tranche of $344 million from the IMF was to raise power rates. Following a bailout from the international lender in March 2023, Sri Lanka&#8217;s economy recovered more quickly than anticipated after collapsing under a severe foreign exchange crisis in 2022 and expanded by 5% in 2024.</span></p>
<p>The post <a href="https://internationalfinance.com/magazine/economy-magazine/tourism-booms-in-sri-lanka-but-who-benefits/">Tourism booms in Sri Lanka, but who benefits?</a> appeared first on <a href="https://internationalfinance.com">International Finance</a>.</p>
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		<title>Anantara The Palm set to be sold for USD 280 million dollars</title>
		<link>https://internationalfinance.com/real-estate/anantara-the-palm-set-sold-usd-million-dollars/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=anantara-the-palm-set-sold-usd-million-dollars</link>
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		<dc:creator><![CDATA[IFM Correspondent]]></dc:creator>
		<pubDate>Wed, 31 May 2023 05:12:36 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Real Estate]]></category>
		<category><![CDATA[Anantara The Palm]]></category>
		<category><![CDATA[Dubai]]></category>
		<category><![CDATA[Dubai Beach]]></category>
		<category><![CDATA[Dubai Hotels]]></category>
		<category><![CDATA[Dubai Tourism]]></category>
		<category><![CDATA[Dubai Villas]]></category>
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					<description><![CDATA[<p>The luxurious Anantara The Palm resort has a private beach that stretches 400 meters offers breathtaking views of the Arabian Sea and has almost 300 rooms and villas</p>
<p>The post <a href="https://internationalfinance.com/real-estate/anantara-the-palm-set-sold-usd-million-dollars/">Anantara The Palm set to be sold for USD 280 million dollars</a> appeared first on <a href="https://internationalfinance.com">International Finance</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>Anantara The Palm Dubai is reportedly close to being sold for USD 280 million dollars (AED1.1 billion), sources familiar with the matter stated.</p>
<p>The luxurious Anantara The Palm resort has a private beach that stretches 400 meters (1,312 feet), offers breathtaking views of the Arabian Sea and has almost 300 rooms and villas.</p>
<p>According to a report by Bloomberg, Hotel owner Seven Tides is currently in discussions for a potential sale in partnership with Grant Thornton LLP</p>
<p>However, the report notes that there is no certainty regarding the finalisation of the deal. These discussions took place against the backdrop of Dubai&#8217;s thriving tourism sector as the city was recognized as a safe haven during the pandemic.</p>
<p>With its appeal to wealthy expats and tourists, Dubai&#8217;s hotels have been able to maintain an average occupancy rate of about 83% throughout the year through March.</p>
<p>According to property consultant CBRE Group, the average daily price in the first quarter reportedly reached AED783.8 (USD 213.45), the report said.</p>
<p>&#8220;Beach properties’ performance improved very rapidly after the pandemic and that’s driving considerable interest in the few hotels available to investors,&#8221; Taimur Khan, CBRE’s head of research said, Construction Week reported.</p>
<p>He added that &#8220;this is an opportune time for asset owners to exit as valuations look attractive with the strongest market we’ve had in years.&#8221;</p>
<p>Khan said that very little supply is coming to the market even in the top segment as investors anticipate that visitor numbers in Dubai could continue to rise as they have not returned to 2019 levels.</p>
<p>“Also few sites remain where a developer is able to build a beachfront five-star hotel,” he added.</p>
<p>Meanwhile, Dubai received 14.36 million international overnight visitors in 2022, growing 97% Y-o-Y from the 7.28 million tourist arrivals in 2021, according to the latest data published by the city&#8217;s Department of Economy and Tourism (DET). This is considered an exceptional growth in visitation that enables the city to surpass global and regional tourism recovery levels.</p>
<p>The post <a href="https://internationalfinance.com/real-estate/anantara-the-palm-set-sold-usd-million-dollars/">Anantara The Palm set to be sold for USD 280 million dollars</a> appeared first on <a href="https://internationalfinance.com">International Finance</a>.</p>
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		<title>Consumers want more help finding the right credit card</title>
		<link>https://internationalfinance.com/banking/consumers-want-help-finding-right-credit-card/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=consumers-want-help-finding-right-credit-card</link>
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		<dc:creator><![CDATA[International Finance Desk]]></dc:creator>
		<pubDate>Wed, 30 Aug 2017 11:31:54 +0000</pubDate>
				<category><![CDATA[Banking]]></category>
		<category><![CDATA[credit card]]></category>
		<category><![CDATA[Experian]]></category>
		<category><![CDATA[holiday]]></category>
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		<guid isPermaLink="false">https://www.internationalfinance.com/?p=8925</guid>

					<description><![CDATA[<p>Many struggle to find a card that meets their needs, saying there are too many options and it's too time consuming to research, according to a national survey by Experian</p>
<p>The post <a href="https://internationalfinance.com/banking/consumers-want-help-finding-right-credit-card/">Consumers want more help finding the right credit card</a> appeared first on <a href="https://internationalfinance.com">International Finance</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>As consumers gear up for back to school spending and soon holiday shopping, they&#8217;re often looking for the &#8220;perfect&#8221; credit card to match their needs. Unfortunately, a national survey by Experian found that consumers are overwhelmed by the many credit card offers and find it difficult to navigate selecting the right card.</p>
<p><strong>What do consumers want in a credit card?</strong></p>
<ul>
<li>Fifty-four percent of surveyed respondents want no annual fee, while 45 percent of them want a rewards program.</li>
<li>Among the top rewards, almost 90 percent of those surveyed prefer cash back and 74 percent of them prefer gas rewards.</li>
<li>Thirty-three percent of surveyed consumers say credit cards can better meet their needs by having lower interest rates.</li>
<li>Sixty-nine percent of surveyed respondents wish they knew in advance if they would be approved before applying.</li>
</ul>
<p>It&#8217;s likely many consumers will continue to search for a better credit card option, as more than half (53 percent) of surveyed respondents are not satisfied with their cards. In fact, one in three surveyed respondents overall say they are likely to get a new card within the next six months. But the process of finding the right credit card is a challenge for consumers — 61 percent of those surveyed say they are overwhelmed by the different credit card options, and more than half (57 percent) agree it&#8217;s difficult to know which card is the best choice.</p>
<p>To help consumers get personalized credit card recommendations, Experian® has launched a solution that uses consumers&#8217; own financial data that Experian houses to match them with more tailored credit card options.</p>
<p>&#8220;Consumers surveyed hold an average of three credit cards, which shows it&#8217;s been challenging to find a card that meets their needs,&#8221; said Guy Abramo, president of Consumer Services at Experian. &#8220;Experian has been an essential resource to consumers regarding credit matters, and we&#8217;re pleased to launch a new capability to help them finally find the right card. Consumers don&#8217;t need to spend time sifting through random offers. The cards we recommend will have the key attributes they&#8217;re looking for and increase their likelihood of being approved. They can now find the right choice by using Experian.&#8221;</p>
<p>Many consumers want a tool that can match recommendations. Almost 40 percent of those surveyed haven&#8217;t used a tool to find a credit card before, but are interested in trying such a resource. Currently, 37 percent of survey respondents say they rely on just doing their own online searching and 21 percent read online reviews.</p>
<p><strong>About Experian</strong><br />
Experian is the world&#8217;s leading global information services company. During life&#8217;s big moments — from buying a home or a car, to sending a child to college, to growing a business by connecting with new customers — we empower consumers and our clients to manage their data with confidence. We help individuals to take financial control and access financial services, businesses to make smarter decisions and thrive, lenders to lend more responsibly, and organizations to prevent identity fraud and crime.</p>
<p>We have more than 16,000 people operating across 37 countries and every day we&#8217;re investing in new technologies, talented people and innovation to help all our clients maximize every opportunity. We are listed on the London Stock Exchange (EXPN) and are a constituent of the FTSE 100 Index.</p>
<figure id="attachment_8927" aria-describedby="caption-attachment-8927" style="width: 832px" class="wp-caption aligncenter"><img fetchpriority="high" decoding="async" class="size-full wp-image-8927" src="https://internationalfinance.com/wp-content/uploads/2017/08/Experian___Consumer_Credit_Card_Survey_2017_Infographic.jpg" alt="" width="832" height="2700" /><figcaption id="caption-attachment-8927" class="wp-caption-text">Experian Consumer Credit Card Survey 2017</figcaption></figure>
<p>The post <a href="https://internationalfinance.com/banking/consumers-want-help-finding-right-credit-card/">Consumers want more help finding the right credit card</a> appeared first on <a href="https://internationalfinance.com">International Finance</a>.</p>
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