Telecommunication giant Virgin Mobile has appointed its first chief executive officer (CEO) in Saudi Arabia to help the company grow its business in the region, the media reported.
Virgin Mobile hired Eng. Yaarob Al Sayegh as the company’s first Saudi CEO.
Yaarob Al Sayegh comes with more than 22 years of experience in the Saudi telecommunication sector. His appointment is in line with Virgin Mobile’s digital transformation strategy in support of Saudi Vision 2030.
With regard to his appointment as the chief executive officer of Virgin Mobile Saudi Arabia, Al Sayegh told the media, “These are exciting times for the kingdom and I am honoured to be stepping into this role during the same. I look forward to continuing Virgin Mobile’s achievements in support of Saudi Vision 2030, reinforcing our commitment to growing our presence and partnerships in the market, and continuing to drive innovation in the telecom sector.“
“As the world continues to fight the coronavirus, Virgin Mobile’s broad digital offering and experience are more relevant than ever to our customers, partners, and government. My priority is to see this offering continue to grow as we help lead the kingdom’s telco market forward.”
Prior to his appointment as the CEO of Virgin Mobile Saudi Arabia, Yaarob Al Sayegh served as the executive general manager of digital at Mobily, following almost five years as executive general manager of the Saudi telecommunication company’s Fiber-to-the-Home unit.
Last month, Virgin Mobile Saudi Arabia announced the rollout of the latest generation of SIM card technology in Saudi Arabia, called eSIM.
Virgin customers can order these SIM cards through the Virgin Mobile app.