According to reports, Meta-owned Instagram is now developing a new feature that would make it quicker for users to view their recently posted Reels so that they can reshare the content with their friends.
According to a post shared by Instagram user Dijital Aglar, who is based in Turkey, Instagram is now displaying a row at the top of users’ DMs with the description “Latest Shares,” TechCrunch reported.
The screenshots uploaded by the account demonstrate that shared posts would also display the avatars of the friends you shared a Reel with.
For instance, if users share a brief video again, it will only display once with the buddy’s avatar with whom they most recently shared it. The corporation has verified the creation of this feature.
A Meta representative said, “We’re rolling out enhancements to how you may search for and rediscover Reels that were previously shared in messages.”
Instagram’s new broadcast channels, a one-to-many messaging feature that enables producers to interact directly with their fans at scale, were unveiled by Meta in February 2023.
The company stated in a blog post that creators can also use voice notes to convey their most recent updates and behind-the-scenes events. They could even make polls to get input from fans.
However, Meta will be ending its ‘Reels Play’ bonus program, which rewards content creators when they hit goals for views on their videos. The change, first reported by Business Insider, will affect creators on Facebook and United States-based content makers on Instagram.
The company won’t offer any new/renewed ‘Reels Play’ bonus deals, but will honour existing commitments over the next 30 days, according to the report.
“We are evolving the test of our Reels Play bonus on Instagram and Facebook as we focus on investing in a suite of monetization solutions to help creators earn steady streams of income,” Paige Cohen, a Meta spokesperson, told The Verge in an email.
“We will look into ways to run the program in a more targeted form, for example in potential new markets,” the official stated further.
The Reels bonus program has had its ups and downs since its launch in 2021, as it was trying to compete with TikTok. Content creators saw huge payouts, sometimes tens of thousands of dollars, in the initial days.
However, over the course of 2022, some creators reported that payments had been shrinking and that it was becoming harder to make the same amount in bonuses.