In just four months since its launch, the Super Account by Vietnam International Bank (VIB) has attracted nearly half a million users, a compelling testament to the growing demand for a financial solution that offers both daily earnings and full flexibility.
With a mechanism that allows idle funds to generate returns of up to 4.3% per annum, while remaining readily accessible, the Super Account marks a new approach in personal finance. It doesn’t just optimise everyday money management; it actively reshapes user mindsets, transforming idle money into a dynamic financial resource.
For years, current accounts have been seen merely as tools for basic transactions like receiving salaries or making transfers. VIB’s Super Account disrupts that norm by helping customers unlock the full potential of their funds, every day, from just one tap on the MyVIB digital banking app. Without any complex steps, users can activate the feature and begin earning, while retaining full freedom to withdraw, transfer, or spend at any time, with no loss to accrued returns.
The product has quickly gained strong traction. On its first day, nearly 10,000 accounts were activated; within ten days, that number grew fivefold, surpassing 50,000. On May 17, exactly three months after launch, VIB achieved a record-breaking milestone with nearly 100,000 new Super Accounts activated in a single day. This feat earned official recognition from the Vietnam Record Organisation as “The Bank with the Most Super Accounts Activated in One Day in Vietnam.”
Beyond its financial appeal, the Super Account has fuelled user engagement through a series of creative promotional campaigns. The flagship programme, “Phi vu tien ty,” offers four tiers of rewards: instant cash prizes via mystery card flips upon activation, daily iPhone 16 Pro Max giveaways, a grand prize draw worth 1 billion VND, and access to a growing collective reward pool.
To further strengthen emotional connection and real-life experiences, VIB launched the “Say Hi Las Vegas” campaign, offering 10 exclusive all-expense-paid trips to the U.S. for 8 days and 7 nights in Las Vegas with VIB’s brand ambassadors. Winners will travel, stay, and enjoy a live concert with the cast, including exclusive backstage access.
This combination of practical returns and vibrant incentives has positioned the Super Account not only as a financial solution but as a catalyst for daily financial activation. As each new user unlocks interest-earning capabilities, they also build a stronger foundation of financial awareness and empowerment.
Since its launch on February 17, the Super Account has sparked a wave of proactive money management in Vietnam. From achieving record growth milestones to redefining how users perceive current accounts, the product has proven its relevance and timeliness in today’s fast-evolving financial landscape.
Its standout features, daily interest of up to 4.3% per annum, effortless one-tap activation, and seamless withdrawals, have made it a market leader. Most notably, it has helped reshape the role of banks from passive custodians of money to proactive partners in customers’ financial journeys.
The Super Account has earned international acclaim, securing three major global awards that recognise its exceptional value and innovation. These include “Best Banking Account for Customer Benefits – Vietnam 2025” awarded by Global Brands Magazine, “Best New Customer-Centric Account Solution – Super Account” from Global Business Outlook, and “Best-in-Class Interest-Bearing Account – Vietnam 2025” presented by the International Finance Awards.
Renowned artist Trấn Thành, a Super Account user, said, “I’m all about speed and convenience. This account is easy to activate right from the MyVIB app, and I can track my earnings transparently. It’s perfect for anyone who wants flexibility and hates letting money just sit idle. Whether you’re young and tech-savvy or simply too busy to manage money manually, this is a smarter way to save and grow your funds.”
More than just a product launch, the Super Account is VIB’s strategic commitment to reshaping the bank-customer relationship, turning passive saving into active earning. By awakening idle money and helping users build sustainable financial habits, VIB is not only expanding its customer base and transaction volumes but also contributing to the broader mission of financial inclusion and smart money management in the digital age.