International Finance

Malaysian fintech JurisTech buys personal finance company iMoney

JurisTech iMoney_IFM_Image
The deal allows both companies to expand their services and solutions

Malaysian fintech company JurisTech has announced that it has acquired personal finance company iMoney for an undisclosed amount, the media reported.

The transaction between JurisTech and iMoney will allow both companies to expand their services and to improve the financial condition and wellbeing of their consumers.

With regard to the acquisition of iMoney, See Wai Hun, co-founder and chief executive officer at JurisTech told the media, “With the world heading towards digital banking, banking is no longer just a transactional business but also an end-to-end experience for consumers, starting from education to holistic user experience. We are delighted to have iMoney join us in our journey to expand our innovation by offering beyond just enterprise solutions to our clients.”

“We are now poised to bring more value by offering a more holistic end-to-end solution to our clients. From marketing to consumers, onboarding consumers digitally, providing immediate decisioning through Artificial Intelligence (AI) and straight-through processing, JurisTech and iMoney will help elevate and shape the future of the financial services industry,” he added.

iMoney, which services are leveraged by millions of consumers in Malaysia, allows consumers to learn about personal finance matters and to compare and apply for financial and utility products on its platform.

Established in 2012, iMoney started with advertising and offered other digital assets on its website as well as content marketing services to its partners. However, in it later years, it expanded into financial services marketing.

The company also provides services such as brand and marketing campaigns, creative services, content marketing, digital marketing, and social media campaigns.

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