The UAE-based retail giant LuLu Group is now establishing a logistics hub in Poland to strengthen its position in the European market.
To carry out the strategy, the business recently finalized two different contracts with Olsztyn Mazury Airport and the Polish Investment and Trade Agency.
Just a few days back, the LuLu Group debuted its Italian sourcing, food processing, and export base.
To handle fresh goods including meat, berries, apples, cheese, and other packaged foods that will be shipped to markets in the Middle East and North Africa, the Far East, and India, the retail behemoth will build a facility at Olsztyn Mazury Airport as part of its new investment in Poland.
The envisioned building will house the company’s first Central and Eastern European logistics hub.
It will improve cooperation between Polish producers, suppliers, and contractors in the UAE and expand the availability of local Polish items on the shelves of LuLu’s supermarkets.
According to Pawel Kurtasz, Chairman of the Management Board of the Polish Investment and Trade Agency, the investment would also provide new prospects for regional Polish producers.
According to a statement, the logistics centre in Poland will significantly aid the growth of LuLu Group International’s business in Central and Eastern Europe.
The new investment, according to the statement, is advancing the company’s expansion, which will strengthen its position as one of the most significant players in the global retail market.
LuLu Group also opened its world-class sourcing, food processing and export hub in Italy, a move which will further boost the company’s sourcing operations from Europe, thus ensuring uninterrupted supply and price stability of food products.
Located at World Trade Center Malpensa Airport in Milan, the state-of-the-art facility will primarily focus on sourcing, processing, storing, packaging and exporting top-quality food products from Italy to more than 255 LuLu Hypermarkets spread across Gulf countries, Egypt, India, Indonesia and Malaysia.
The focus categories will include cheeses, chocolates, fruit jams, sweet and puff pastries, organic pasta, infused extra-virgin olive oil, and high-quality sea salt from well-known Italian brands. Apart from packed food, the centre will also source and export a wide range of fruits and vegetables, including apples, grapes, kiwis and olives.
LuLu Group, which has an annual turnover of USD 8 billion and employs over 65,000 people from 43 different countries, is currently ranked as the numero uno retailer in the Middle East and North Africa (MENA) region and as one of the Top 50 fastest growing retailers in the world by Deloitte.
LuLu Group has similar food processing centres in the UK, US, Spain, Turkey, Vietnam, Thailand, China, and South Africa among others.